become a
brand partner
To grow the love, appreciation, and regular consumption of macadamia nuts, we collaborate with brands and businesses to design flexible partnerships that drive awareness, build brand affinity, increase demand, and drive sales.
We are making great strides alone, but we can grow so much
more love together.
an opportunity to grow together & amplify the love of macadamia nuts
A serving size of macadamia nuts is about 1oz or 28g, which is typically 10-12 macadamias depending on their size. In those 10-12 deliciously nutritious morsels, you’ll find a sustainable supply of the good fats you need to enrich your body and fuel your day.
Drive brand affinity and engagement without cost
Experience
mutually-beneficial, customizable relationships
Launch quickly and easily with readily accessible, scalable opportunities
Illustrate value through education*
Expose your brand to increased reach
ready to
learn more?
Download our Partnership guide to learn even more about Love Macadamia™ partnership opportunities and benefits.
ready to grow
whenever, and however, you are
We offer a wide range of accessible partnership options that can be tailor-made to best suit your needs, so you can take on as much, or as little, as you want to help grow the love together.
Partnership Benefits |
Love | Nurture | Grow | Harvest* |
---|---|---|---|---|
Access to Love Macadamia™ Partner Toolkit of blogs, recipes, social posts, and hashtags | ||||
Partner badge for website and social media channels | ||||
Shared social media engagement | ||||
Shared content strategy (reports, blogs shares, etc.) | ||||
Co-authored posts via Meta BrandCollabs activation | ||||
Cross-promotional press releases | ||||
Co-hosting virtual giveaways and contests | ||||
Guest blog writing across each other’s platforms | ||||
Website partner feature on the Love Macadamia™ site | ||||
Access to retargeting ad opportunities | ||||
Co-hosting virtual or trade show events | ||||
Email marketing promotion | ||||
Paid sponsorships on webinars, presentations and more |
*Applies to Brand Owners only
download our guide to
Love Macadamia™ partnership opportunities
why Love Macadamia™?
We are the World Macadamia Organisation (WMO), an independent, nonprofit, international body that represents the macadamia growing countries of the world. We’re passionate about the world’s most untapped and undiscovered wholefood, the macadamia. Our consumer campaign, Love Macadamia™, is focused on building awareness, spreading nutritional knowledge, and cultivating a community of avid consumers for this nutritionally delicious superfood.
Our goals are simple: we’re here to develop a greater understanding and appreciation of macadamias while creating demand and providing the long-term foundation for growers, processorers, wholesalers, and sellers alike with a strong and sustainable market filled with avid consumers.
a taste of our creative
the partnership team
World Macadamia Organisation
Founders of the Love Macadamia™ movement
Jillian Laing, CEO
jillian@worldmacadamia.com
Tina Herbison,
Marketing & Admin Executive
tina@worldmacadamia.com
Fishbat Media
U.S. Digital Marketing Efforts
Michele Hamel, Director of Strategy
michele@fishbat.com
Rena Mehlhoff,
Account Management
rena@fishbat.com